By Sumona
You’ve likely already heard about how machine learning is making waves in most industries.
There’s no denying that artificial intelligence or AI is seeing more and more use, though it might be a little confusing to figure out how it might help your business.
Fortunately, there’s no reason to figure things out on your own. Plenty of industries out there have benefited greatly from AI.
If you’re curious to see how machine learning has helped elevate various businesses, here are some industries making novel use of AI.
Top 4 Industries That Are Using AI Innovatively
Key Takeaways:
A. The marketing industry
B. The world of insurance
C. The world of healthcare
D. The world of legal firms
A. The marketing industry
If there’s one industry that has benefited quite a bit from the use of AI, it would be the world of marketing. That said, marketing is also one of those industries that are constantly trying to come up with unique and interesting ways to break new ground, and AI is never far behind.
Artificial intelligence and machine learning are all about developing effective algorithms, and you can already see the effect with Google, the most popular search engine in the world.
So many companies try to appease the Google algorithm through search engine optimization that AI has single-handedly changed the way marketing works. The best part is you can also benefit from AI in marketing as you can get the help of marketing professionals to elevate your business above the competition.
B. The world of insurance
Insurance might not be everyone’s favorite topic, but there’s no denying that it’s a crucial part of running any business. Insurance is the security blanket companies have against Murphy’s law — where anything that can happen likely will. Some might see it as a money sink for what-if scenarios, but it’s always better to have insurance and not need it than to need insurance and not have it.
In the case of AI, machine learning has been helping insurers find better ways to personalize the experience. An insurance rating engine with AI is a perfect example, as it’s developed to automate the process and deploy personalized rates for clients. It uses algorithms to figure out the best possible solution for customers.
C. The world of healthcare
If there’s one thing that bogs down the world of healthcare, it would be administrative work. Far too many medical professionals are stuck doing administrative work to help keep the healthcare gears turning, which is where AI comes in.
Machine learning has helped to ease the burden for medical professionals, allowing them to focus on what they do best without constantly having to worry about administrative work.
D. The world of legal firms
It can be rough to handle crucial documents for various causes, as accurate transcription is hard to come by. Artificial intelligence is growing slowly but surely, edging human error out bit by bit and providing more accurate results.
In an industry where a typo could mean the difference between innocence and guilt, it’s only natural to ensure AI solutions are as accurate as possible.
With so many industries taking advantage of machine learning, it would be a shame not to take advantage of AI in your industry. Hopefully, the above examples give you an idea of AI innovation in the business landscape.
Additional Resources
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