If you’re a business owner, you can put your brand and profits to good use.

Here are 7 ways to support causes through your business.

1. Donate a percentage of sales to your favorite charity

Donate a percentage of sales to your favorite charity

Charities in Houston are always on the lookout for donations and collaborations with businesses.

2. Or pledge to donate a certain amount each year

Rather than giving away money every time you get a sale, you could decide to donate a lump sum each year instead.

3. One item sold, on item donated

One item sold, on item donated

If you offer essential items like clothes, toiletries, or food parcels, marketing that you’ll donate one item for every order will certainly build some hype around your business and help you support local causes.

For example, Toms Shoes currently donate one pair of shoes to charity for every pair that’s sold.

It doesn’t have to be a product you sell either. There are plenty of charities for the third world looking for donations of food, mosquito nets, or sanitary towels. If you don’t sell a service or product that would be beneficial for your charity of choice, look around to see what items you could purchase and donate instead.

4. Send unsold stock to charities shops

Old stock can be a nightmare for businesses. It takes up room on the shelves where new products could go and ultimately loses you money. But the old stock still has life left to give. You should consider donating old stock to charities shops in your local area, as they could certainly do with the additional items to sell.

5. Add a charitable donation checkbox to your checkout

Add a charitable donation checkbox to your checkout

A lot of online businesses now offer the option to round up your order price to the next dollar, with the change going to a charity of your choice. This simple check box can gain huge traction and have your company donating thousands each year. If your site is hosted on WordPress or Shopify, there are plenty of plugin options that allow you to do this.

6. Social outsourcing

Rather than spending money on a flash recruitment agency, a great way to support your community and those within it is social outsourcing. Social outsourcing is when you hire people with personal challenges, trauma, or vulnerabilities. Things like abuse, poverty, crime, and illness can all stop people from being able to secure work, only making their lives more difficult. By giving these people a chance to work for you, you could be changing their life for the better, forever.

7. Share your time

Whether you dedicate a day a month to volunteering or host free workshops on your business premises, it’s not just your money that can help others. If you have specialist skills that could be useful for others, create a volunteer program within your business. Even simple IT skills are valuable enough to provide to those less fortunate.

These are just seven simple yet incredibly effective ways to give back. Find a cause – or causes – to support your business and see what ideas you can come up with.

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Arina Smith

I enjoy writing and I write quality guest posts on topics of my interest and passion. I have been doing this since my college days. My special interests are in health, fitness, food and following the latest trends in these areas. I am an editor at OnlineNewsBuzz.

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