By Arina Smith
Magento is a true heavyweight of eCommerce, powering the online stores of household brands such as Coca-Cola, Ford, Samsung, and Nike. However, Fortune 500 companies aren’t the only ones benefiting from this ecommerce platform. Discover how partnering with an experienced Magento agency can give your business a competitive edge.
Why Your eCommerce Store Needs a Magento Agency:
An Agency Helps You Benefit From Magneto’s Options:
Image via Flickr by paulahelit
The Magento marketplace is full of plug-ins and extensions for your ecommerce website. However, Magento isn’t an “out of the box” ecommerce solution such as Shopify, for example. A Magneto agency representative can listen to your online store requirements and identify the right plug-ins and extensions for you. If they don’t already exist, an agency developer can create a custom tool from scratch that meets your needs.
Magento is Easily Scalable:
Magento’s mantra is “Designed to grow, built for flexibility.” This flexibility makes developing an ecommerce website with Magento the ideal online solution for businesses in any phase of their life cycle. Your agency might design you a fairly simple eCommerce store at first, then build on your site later when needs change. For example, your eCommerce site might initially accept a single currency but add a currency conversion plug-in later as your firm attracts more international customers.
It’s worth noting, many eCommerce platforms support only a limited number of payment types. Magento helps you expand your payment options by supporting a variety of currencies, credit and debit cards, and online payments through sites such as PayPal, WePay, and BrainTree. This is so important today when 8 percent of customers say they’ll leave an eCommerce site that doesn’t accept their preferred payment type.
Forming a good working partnership with a Magento agency early will serve you well, as you scale your business and your eCommerce store over time.
A Magento Agency Can Help You Create a Custom Website:
Your eCommerce website should be as individual as your business. Because standing out from the pack matters, Magento is an open source platform. This means when you partner with a Magento agency, you can easily integrate any feature or module into your website and get your agency to tweak the code to make it appear or function just as you like.
An Experienced Agency Helps You Get the Best From Magento:
Magento’s customizable nature is its greatest strength, but it can also become its greatest weakness in the wrong hands. An agency experienced with Magento will know how to use the platform to create a sophisticated, modern eCommerce website for your business. An inexperienced agency can use the same platform to create an amateurish site.
Ask for examples of the client’s past Magento-driven eCommerce websites, so you can assess their skills for yourself. Discuss topics such as application programming interface integration, search engine optimization, conversion rate optimization, and responsive design to see whether your prospective agency has what it takes to deliver the eCommerce website you expect.
Magento is an innovative and intuitive eCommerce platform that can help businesses of all sizes sell a variety of products. No matter what your industry or tech knowledge, your eCommerce store needs a Magento agency to make the most of this leading platform.
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Featured image: chinabrands.com
